Integrity at the Core: Customs Takes Reputation Campaign to Zone ‘C’
Kathy Kyari
The Nigeria Customs Service (NCS) has reinforced its commitment to institutional integrity and public trust by extending its Reputation Management Campaign to Zone ‘C’, Port Harcourt.
The campaign, held on Friday, 15 August 2025, at the Zone ‘C’ Headquarters auditorium, brought together officers from various commands within the zone for a train-the-trainer workshop. The programme aimed to equip selected officers with practical strategies to strengthen professionalism, accountability, and transparency across their commands.
Delivering the keynote address, Comptroller Chika Dim of the Eastern Marine Command commended the Comptroller-General of Customs (CGC), Bashir Adewale Adeniyi, and the Management Team for introducing the initiative. He emphasized that connecting institutional reputation with service delivery was both innovative and timely.
“Officers today are fortunate to serve under a forward-looking leadership,” he remarked. “But true success will only come from the deliberate effort we invest in protecting and managing the Service’s reputation. The Reputation Management Guide must not be seen as a document to shelve but as a compass for daily decision-making, a tool to reshape our relationship with the public and rebuild trust.”
Earlier in the session, the National Public Relations Officer, Assistant Comptroller (AC) Abdullahi Maiwada, highlighted the critical role of reputation in shaping the Service’s image. He described it as one of the NCS’s most valuable yet intangible assets and stressed the importance of deliberate efforts to sustain it.
“Reputation is not given; it is earned through transparency, accountability, and effective communication,” he stated. “Every officer’s conduct contributes to how the Nigeria Customs Service is perceived by the public and stakeholders.”
In her closing remarks, Comptroller Teressa Ezenwa appreciated the resource persons and participants, noting that the campaign was more than a learning exercise—it was about instilling a culture.
“Reputation is not built in a day,” she said. “It requires consistency, professionalism, patience, and respect for the values our Service stands for. This campaign reminds us that we must be intentional in how we conduct ourselves and how we serve the public.”
The programme also featured interactive breakout sessions where officers engaged in real-life scenarios and case studies, applying the Reputation Management Guide to operational challenges.
With Zone ‘C’ now on board, the NCS continues to expand the campaign across the country. The Service’s leadership believes this cultural shift will redefine its image both within Nigeria and across the global customs community.
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